Next, optimize your on-page elements, ensuring that your title tags and meta descriptions are both compelling and keyword-rich. For instance, in your HTML, your title tag should look like this: <title>Best Running Shoes for Comfort | Your Brand</title>, and your main heading (H1) should contain your primary keyword, such as <h1>Top 10 Running Shoes for Maximum Comfort</h1>.
Implement it using JSON-LD format for easy integration, like this:
Author - SEOFOX<script type="application/ld+json">{"@context": "https://schema.org","@type": "Article","headline": "Your Article Title"}</script>. Regularly test your markup with Google's Rich Results Test tool to ensure it's implemented correctly.
Optimize On-Page Elements
- Title Tags: Include primary keywords and keep them under 60 characters.
- Meta Descriptions: Write compelling descriptions (150-160 characters) that encourage clicks.
- Headers: Use H1 for main titles and H2/H3 for subsections, incorporating keywords naturally.
- Content: Create high-quality, informative content that addresses user intent.
Claim your Google My Business listing and ensure consistent NAP (Name, Address, Phone) information across platforms.
